Head of Marketing

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Canada, United StatesRemoteFreelancecompetitive salary

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Role OverviewThe Head of Marketing serves as a strategic partner to the CRO and executive leadership team, owning the programs, systems, and content that create inbound pipeline, drive market awareness, and sharpen SpryPoint’s position as the category-defining native SaaS platform in the utility CIS market. Role Overview The Head of Marketing serves as a strategic partner to the CRO and executive leadership team, owning the programs, systems, and content that create inbound pipeline, drive market awareness, and sharpen SpryPoint ’s position as the category-defining native SaaS platform in the utility CIS market. What You Will Do The Head of Marketing will be responsible for building and owning SpryPoint ’s digital marketing programs, aligning with Sales through reverse pipeline math, developing an Account Based strategy, designing and executing AI-assisted outbound campaign sequences, and owning field marketing strategy. Why It Might Be a Fit The ideal candidate is a revenue marketer with strong experience in demand generation, pipeline creation, and field/partner alignment, plus complementary strengths in product marketing, brand positioning, competitive messaging, and buyer narrative. Requirements 8+ years of B2B SaaS marketing experience At least 3 years in a director or senior director-level role with pipeline accountability Bachelor’s degree in Marketing, Business Administration, or a related field MBA or advanced degree a plus Strong working command of product marketing fundamentals Pipeline-accountable mindset Proven experience operating in a lean team environment Strong people management track record Expert fluency in HubSpot, Salesforce, and marketing analytics tools Benefits Full-time employment Remote work option Competitive salary Equity Healthcare PTO Retirement plan Learning budget Parental leave Wellness program Visa/relocation assistance Bonus/commission Originally posted on Himalayas

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